This Privacy Policy describes how Digital Max Hub Ltd (“the Company”, “We”, “Us”, or “Our”) collects, uses, stores, and discloses Your information when You use our website, platforms, and services (the “Service”), and explains Your privacy rights and how the law protects You.
We use Personal Data to provide, operate, and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.
1. Interpretation and Definitions
1.1 Interpretation
Words with capitalised initial letters have meanings defined below. These definitions apply regardless of whether they appear in singular or plural form.
1.2 Definitions
For the purposes of this Privacy Policy:
Account means a unique account created for You to access parts of the Service.
Affiliate means any entity that controls, is controlled by, or is under common control with the Company.
Company refers to Digital Max Hub Ltd, a company incorporated in England and Wales.
Cookies are small files placed on Your Device to store information about browsing behaviour.
Country refers to the United Kingdom.
Device means any device capable of accessing the Service.
Personal Data means any information relating to an identified or identifiable individual.
Service refers to the website and any products or services operated by Digital Max Hub Ltd, including automation, communications, lead generation, and customer engagement tools.
Service Provider means any third party that processes data on behalf of the Company.
Usage Data refers to data collected automatically through use of the Service.
Website refers to Digital Max Hub, accessible at https://digitalmaxhub.com
You means the individual or legal entity accessing or using the Service.
2. Roles Under Data Protection Law
2.1 Controller and Processor Roles
Depending on the context:
Digital Max Hub Ltd acts as a data controller where it determines the purposes and means of processing personal data (e.g. website visitors, enquiries, marketing, direct customers).
Digital Max Hub Ltd acts as a data processor where it processes personal data on behalf of its clients through services such as automated call handling, messaging, chatbots, CRM, review management, lead generation, and workflow automation.
Where we act as a data processor, processing is governed by a Data Processing Agreement with the relevant client.
3. Collecting and Using Your Personal Data
3.1 Types of Data Collected
Personal Data
We may collect:
First name and last name
Business name
Email address
Phone number
Address and location details
Message content
Any information You choose to provide
Usage Data
Usage Data is collected automatically and may include:
IP address
Browser type and version
Pages visited
Date and time of visits
Time spent on pages
Device identifiers and diagnostic data
Mobile access may also collect device-specific technical data.
4. Tracking Technologies and Cookies
We use Cookies and similar tracking technologies to operate, analyse, and improve the Service.
4.1 Types of Cookies Used
Necessary / Essential Cookies – required for core functionality.
Notice Acceptance Cookies – record cookie consent preferences.
Functionality Cookies – remember user preferences.
Performance and Analytics Cookies – understand website usage and improve performance.
Marketing Cookies – measure advertising effectiveness where applicable.
You can control cookies through Your browser settings. Disabling certain cookies may affect Service functionality.
5. Use of Your Personal Data
The Company may use Personal Data for the following purposes:
5.1 Service Provision
To provide, operate, and maintain the Service
To manage accounts and access
To capture, manage, and route enquiries, leads, reviews, and communications
To facilitate automated calls, messaging, chatbots, and workflows
5.2 Contractual and Operational Purposes
To perform contracts
To manage billing, onboarding, and support
To handle user requests
5.3 Communications
To contact You by email, phone, SMS, or similar methods regarding Service-related matters
5.4 Marketing
To provide information about services, where permitted
You may opt out at any time
5.5 Business Transfers
In connection with mergers, acquisitions, restructures, or asset sales
5.6 Analytics and Improvement
To analyse usage trends
To improve products, services, and user experience
6. Automated Processing, Call Recording, and AI
Certain Services involve:
Automated call handling
Call recording and transcription
AI-enabled chatbots and messaging
Automated workflows and responses
Where calls are recorded, callers are informed at the start of the interaction.
AI-enabled systems are used solely to deliver the Service. We do not use client personal data to train our own AI models.
7. Sharing Your Personal Data
We may share Personal Data with:
Service Providers supporting telephony, messaging, CRM, AI, analytics, hosting, and infrastructure
Affiliates and business partners where relevant
Authorities where required by law
Parties involved in business transactions
Data is shared only where necessary and under appropriate contractual protections.
8. Retention of Your Personal Data
We retain Personal Data only for as long as necessary for the purposes set out in this Privacy Policy, including legal, accounting, and operational requirements.
Usage Data is generally retained for shorter periods unless required for security or compliance purposes.
9. International Transfers
Personal Data may be processed or stored outside the UK. Where this occurs, appropriate safeguards are applied to protect data in accordance with applicable laws.
10. Your Data Protection Rights
You may have the right to:
Access Your data
Request correction
Request deletion
Restrict or object to processing
Request portability where applicable
Where we act as a processor, requests are referred to the relevant controller.
Requests can be made via [email protected]. We respond without undue delay.
11. Security of Your Personal Data
We implement appropriate technical and organisational measures to protect Personal Data. However, no system can be guaranteed to be completely secure.
12. Children’s Privacy
The Service is not intended for individuals under 13. We do not knowingly collect data from children. If such data is identified, it will be removed within a reasonable timeframe.
13. Links to Other Websites
The Service may contain links to third-party websites. We are not responsible for their content or privacy practices.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date.
15. Bridge A Deal Data Usage
Bridge A Deal is operated by Digital Max Hub Ltd.
If You submit a quote request via Bridge A Deal, the information provided is used solely to arrange the requested service and shared only with an appropriate third-party provider. The information is not sold or used for unrelated marketing without explicit consent.
16. Contact Us
If You have questions about this Privacy Policy or our data practices, contact:
Digital Max Hub Ltd
Website: https://digitalmaxhub.com
Email: [email protected]